Really, Since the Industrial Revolution? (July Newsletter)

“The most impactful event for society since the industrial revolution?” “More significant to society than the wheel or electricity?”  The CEO of Google thinks so, as does Elon Musk and, actually, a cascading list of global big thinkers.
 
Well, SDSI is a business development community, so its hard to imagine that this up coming mega (Meta?) force will not impact businesses. Rather than fret, we engaged Reid Carr’s Red Door Interactive for some guidance about the immediate business applications for AI…the “demo” his team provided was amazing. In the course of an hour and half, John Farris and Ron Hadler created a brand for us, complete with research, brand name, logo, Catch phrase, packaging and a 30 second TV spot, music included. Was it real? I forgot it was an exercise and caught myself preparing for an Amazon search!
 
The message was clear: AI is here today. It has some seriously dangerous aspects to it, but it also is an amazing business tool. it’s here rightnow, and it's a game changer. Elsewhere in the newsletter is a link for SDSI members to access the video of the presentation. Check it out. If you are not an SDSI member, we welcome new members from all businesses located in the Sport, Active and Healthy living space!
- bob


SDSI Views From the Bus - Wes Horbatuck, Driftline 
In today's episode of Views From the Bus, Bob sits down with Driftline's Co-founder, Wes Horbatuck. Driftline have a patented board shorts called Drifties, which have a specialized inner liner made out of wetsuit material, connected to a stylish outer boardshort shell. To hear Wes's story and journey with Driftline, listen here. 

SDSI Ask the Expert: “See you at the office?”  Maybe not!
Attract, Train and Retain, has been the HR mantra for years, but its probably the single biggest business challenge today. Work from Home, work from office, Flex time, tight labor pool…what to do? Join SDSI and Insperity on August 8, 8:30-9:30am PST for our next VIRTUAL Ask the Expertsession and gain tools and tips to help you prioritize your people, attract top talent and identify signs of employee satisfaction.  Mike Casler, District Manager of Insperity will cover all this and more, to help you optimize the ever changing and complex landscape of HR.  Additional Details and RSVP HERE - Attendance is limited. A Big Thank you to Kevin Sullivan and Wells Fargo Capital Finance for Sponsoring the Ask the Expert Series and their endless support of entrepreneurship.
 
TO READ THE REST OF THE NEWSLETTER CLICK HERE