Play Ball (March Newsletter)

Spring time is a great time for Team Sports…Mojo, Padres, Wave, Legion, Strike Force, Sharks, all kick off their season right now…Gulls, Seals, Sockers are mid-season or heading into playoffs…the Aztecs had an amazing run in the NCAA’s…lots of Sports, but FAR more to come. How can it be? When that other big pro team left San Diego, we were all assured we were a small market town, incapable of sustaining a national franchise. Peter Seidler did not get the memo: under his amazing leadership, the Padres put us back in the national spotlight and presented San Diego for what it is..an amazing place to live, and a very healthy place for the business of Sport. Opening Day at the Padres and the very touching celebration of Peter’s life, showcased the value of great Citizen-Owner leadership. We now have 12 professional sports teams, plus venues like Snapdragon, Petco, Pechanga (!) and the new Frontwave arena, and the Elite Athlete Training Center in Chula Vista. The scene is set. The 2028 LA Olympics will drive an ever-increasing interest in sports and healthy living here in San Diego. Can’t wait!
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SDSI Welcomes New Member CatTongue Grips
CatTongue Grips is the world's leader in providing non-abrasive, non-slip products that prevent items, people, animals, and cargo from slipping, sliding, and dropping. Optimize performance and maximize safety for the home and the workplace with our patented, recyclable Gription technology! To learn more about our newest member click here.

TO READ THE REST OF THE NEWSLETTER CLICK HERE

You must register with the Canadian governmental agency CARM by May 24, 2024 if you intend to ship to Canada

CARM (CBSA Assessment and Revenue Management)

Overview

CARM is a key CBSA (Canadian Border Services Agency aka Canada Customs) objective to modernize & streamline the process of importing commercial goods into Canada. CARM will transform the way Release Prior to Payment (“RPP”) security is provided.

CARM will substantially reduce CBSA’s administrative burden in managing RPP security and place the financial obligation of duties entering Canada to the Importer.

By May 2024, all Canadian-resident and non-resident BUSINESSES that import goods into Canada need to register on the Canadian Border Services Agency (CBSA) CARM Client Portal.

Moreover, by using our services as a customs broker you must provide delegation of authority to continue to allow us to transact business on your behalf on the CARM Client Portal.

If you have already registered your business to CARM Client Portal, please disregard this email. If you haven’t, please, continue to read.

CARM is changing the border and how the Canadian Border Services Agency (CBSA) manages commercial goods being imported into Canada, and the CARM Client Portal is the new and only way for the trade community to communicate with the CBSA.

Through CARM, clients will have access to the CARM Client Portal to:

• Delegate authority to their customs broker to allow them to continue transacting on their behalf

• View transactions and account balances in real time

• Submit commercial accounting declarations and adjustments Post Financial Security to enroll for Release Prior to Payment

 

We strongly recommend that you register on the CARM portal by March 2024 to avoid the rush of importers trying to get this done in April prior to this becoming official in May 2024.

 

Links

See below for additional government website links that could be used to further explain the program and how to get your company setup.

CARM PORTAL link: https://www.cbsa-asfc.gc.ca/services/carm-gcra/menu-eng.html

CARM Client Support Helpdesk (CCSH)
Canada Border Services Agency

cbsa.carm_engagement-engagement_de_la_gcra.asfc@cbsa-asfc.gc.ca 
1-800-461-9999

 

STEP 1: CARM Client Portal (CCP) Registration Details

See attachments:

1.    CARM – Info Sheet – Registering a Business on the CARM Client Portal for NRI

2.    Client Support:  CBSA Help desk Contact information

 

Click the below link to view Registering a Business on CARM (attachment #1) on CBSA website.

Registering a Business on the CARM client Portal

 

Register for CARM now by clicking the link below.

Get started with CARM (cbsa-asfc.gc.ca)

 

STEP 2: Delegate Authority to Customs Broker – “Accurate Customs Brokers”

1.     From the CARM Portal Home Dashboard, choose “Manage My Business Relationships.”

2.     Designate access to “Accurate Customs Brokers” as your Customs Broker at the business or program account level.

3.     Set the Visibility Rules to control how much information Accurate Customs Brokers Forwarding can view or edit.

 

STEP 3:  Financial Security for Release Prior to Payment (RPP)

 

Changes to the Release Prior to Payment program

 

The Release Prior to Payment (RPP) program allows participants to obtain the release of goods from the CBSA before the final accounting and payment of duties and taxes.

 

When CARM becomes the official system of record, acquiring the privileges of the program will significantly change for importers. They will no longer be able to use their customs broker's RPP security to clear shipments before paying duties and taxes. Importers who want to participate in the RPP program will be required to post their own financial security. They will have the following options:

 

  • Option 1: a financial security instrument (bond) for 50% of their highest monthly accounts receivable (inclusive of GST) with a minimum financial security of $25,000 per import program (RM)

 

  • Option 2: cash deposit for 100% of their highest monthly accounts receivable (inclusive of GST)

 

The current RPP program will remain in effect until May 2024, at which point the new requirements are expected to take effect. In anticipation of these changes, the CBSA has developed the following plan to help importers transition to the new requirements, which will include instructions on how to:

 

  • calculate their security

  • post a bond

  • make a cash deposit

 

All importers registered before May 2024 will also be given an additional 180 days by CBSA to get their Financial Security options in place so it is very important to be registered before May.

 

Obtaining a Financial Security Bond

See attachment:   CARM – Bond Application

1.     If you would like our help to obtain a Financial Security Bond we will be offering that service.

2.     More information on requirements and rates for this service will be provided in the coming weeks but we have provided a copy of the bond document that would need to be completed.

3.     If you believe that your security requirements will fall at or below the minimum of $25,000 then you can complete the document and return to us so that we know your intention to use our service.

 

STEP 4:  Maintenance of Records – (Only applicable for Non-resident Imports located outside of North America)

See attachment: Maintenance Records Elsewhere Agreement

1.     Non-resident imports outside of North America are also required to complete the Maintain Records Elsewhere agreement.

2.     For more info on this see the following link: 

https://www.cbsa-asfc.gc.ca/publications/dm-md/d17/d17-1-21-eng.html

It's the Economy...(February Newsletter)

For SDSI members in the wholesale consumer products sector, January and February should be the high points for the year…we have fresh new products ready to go, enthusiasm on high…then we remember that's its the dreaded January and February. Instead of the fun months, it's the tax months, the rainy time and a slow time at retail. The Holiday blush is gone, dry January is a reset…but its March..in like a lion, out like a lamb! What we hear from the membership that 2024 will be the Year to Right Size…everything! Trimming expenses, lowering inventory, deciding on office space, not fun, but it's the right time to make hard decisions. This is a great time to be a part of a business community like we have here at SDSI, Getting consumer insights, listening to other exec’s approach to the year, sharing resources, makes it easier to know what the right size looks like, and maybe some tips about how to go about it. We have a membership drive on going…if you are interested, click here. Love to have you in our ‘hood.
b

Win a Surftech Surfboard at the SDSI Happy Hour - March 7- Will You Be There?!?!
Join the next SDSI Happy Hour, Sponsored by Insperity, on Thursday, March 7 @5:00pm, at the SDSI HQ here in Solana Beach for a chance to win a Surftech Surfboard!! SDSI Happy Hours are true “mixers” with SDSI members, mentors, and guest and a great opportunity to showcase the value of the SDSI community.  Help us expand our membership and bring new voices and experiences to our conversations for a chance to win a Surfboard that will be raffled off that night. Click here to RSVP and for details on how to be entered to win the surfboard! great networking, tacos, cold drinks and a free surfboard…not to be missed! A big thank you to Insperity for sponsoring this Happy Hour and for being a business owners best friend!

Come Support the Freedom Dogs Golf Tournament, March 18th 
Join SDSI on Monday, March 18th at Fairbanks Country Club for the Freedom Dogs Golf Tournament! Freedom Dogs is a nonprofit dedicated to serving wounded military members with PTSD, TBI, and other impairments, they provide these veterans with specialty service dogs for physical and emotional support. Come try and knock off the SDSI team that has placed 2nd in back-to-back years! For more info on the tournament and how to support them, click here.

TO READ THE REST OF THE NEWSLETTER CLICK HERE

Quo Vadis, 2024? (January Newsletter)

SDSI Board Member Andy Ewald, hosted a Cushman Wakefield Economic Outlook 2024 program for the membership Jan 21st. Yes, the many things we suspect are there, stable interest rates, slowly declining inventory, ascending political noise…but consumer confidence is growing and Events and the Outdoor sector are maintaining their position. In terms of a business community centered on Sport, Active and healthy living, this is BIG and welcome news. Work from home opportunities liberated people from the 8 to 5 drudge: people responded with healthy activities. The really good news is that these commitments to healthy living remain fundamental to the post pandemic lifestyle. That's good for everyone, and to be selfish, great news for all SDSI members in the space. Health is trending!
- b

SDSI's 'Views From the Bus" Podcast - Guy Kawasaki
In the lastest episode of Views From The Bus, Bob Rief is joined once again by his good friend and legendary tech leader ⁠⁠Guy Kawasaki⁠⁠. In a really odd twist of events, Bob is going to be the interviewee and Guy is going to be the interviewer. Listen in to the episode here, and after be sure to check out Guy's podcast ⁠⁠Remarkable People⁠⁠

SDSI Cushman & Wakefield Economic Outlook Meeting 
At our annual "All Hands" meeting for all levels of membership, Andy Ewald and Jame Bohnaker of Cushman & Wakefield provided the SDSI community with an excellent look forward into the 2024 economy. Members and Mentors if you were unable to make the meeting, but would like to watch the recording to see what you missed, reach out here

Welcome New Member Carlsbad 5000
John Smith, a pioneer in the Marathon and Tri Sport world, is the CEO of the Carlsbad 5000, known as the World's Fastest 5K. Since 1986, it's been a Southern California tradition featuring a fast oceanfront course, running festivities, and a vibrant atmosphere. Don't miss the 2-day Health & Fitness Expo, exciting races, musical entertainment, and the Pizza Port Beer Garden. Save the date: April 7, 2024. Learn more here


TO READ THE REST OF THE NEWSLETTER CLICK HERE

Citizenship, Community, and Mentoring (December Newsletter)

The year-end always catches me off guard, leaving many things undone and unsaid. So, this December I want to succinctly thank the “doers.” Lets start with Citizenship: citizens take action to the benefit of a community. Residents just “live there” and enjoy the fruits of others’ commitment. So, here’s to all you excellent citizens in our SDSI community. You have selflessly built a community of common interest in the San Diego lifestyle industry. We now have 40,000 employees in our cluster, 1200 businesses and have a $6.3 Billion dollar economic impact. We are a long way from our start as a cottage industry!
 
And about this “community” concept….one of the obligations of community leadership is giving to the benefit of all. In this case, our Accelerator now enjoys a roster of 100 Mentors, each of whom will volunteer over 40 hours of expert advice to an entrepreneur to help them successfully scale and grow their business. Our Mentor Teams in total devote between 80 and 100 total hours of guidance to each individual member of each cohort. Does it work? SDSI has matriculated over 140 companies, helped raise in excess of $90M in capital, has a 75% “survival” rate, 51% of our graduate companies are in sport tech…and…amazingly, 35% of all companies are female founded or led! We make commerce, new companies and jobs, all in a place we truly love. 
 
Our biggest thank you to all our SDSI citizens and best wishes to the OG’s, Ted Roth, with fondest of memories of his amazing brother Duane, Pat Kilkenny, Bill Walton, Marco Thompson, and John Sarkisian. Your leadership inspires us all.
b

SDSI Honors Our Founders and Long Standing Members 
We had a great opportunity this year to stop and reflect on SDSI's past and the path to where we are today. We were humbled to honor our original Founders and all our long time members that have been supporting our business community for more than 10 years. It was so much fun hearing their stories and lessons learned along the way . Check out the awards photos here and the full list of honorees here.  

SDSI's 'Views From the Bus" Podcast - Kevin Tighe
We are also happy to announce ⁠Procopio, Cory, Hargreaves & Savitch LLP⁠⁠ as the official sponsor of the Views from the Bus podcast. To listen to the newest episode, and hear Kevin's story of successful growth click here. In the latest episode of Views from the Bus, Bob talks with ⁠Kevin Tighe⁠, CEO & Co-founder of ⁠Beachly Brands⁠. Beachly is a subscription brand rooted in beach, outdoor, and active lifestyles. They have also been named one of the top 500 fastest-growing brands in America for back-to-back years. 

Holiday Season is Nearly Over...Take Action Now With Member Discount Program
The Holiday season is now and there is no better way to support our local community than by shopping locally this Holiday Season. From Selk'bags, to Sunday Golf, Reef to Sun Bum, innovative products from up-and-coming brands, and more….the SDSI Member2Member Discount Program has got you covered! The program is for SDSI Members and Mentors only,reach out to get access now or if your company would like to be added to the list.

Welcome Back Renewing Member Isle Surf 
Thank you Reed Naliboff and ISLE Surf & SUP for renewing their membership again. If you don't know ISLE Surf, they are a primarily a DTC company selling water sports gear for all. Including paddle boards, soft top surf boards, hybrid kayaks, and a bunch more for life on the water. Click here to check their Holiday sale going on now!

TO READ THE REST OF THE NEWSLETTER CLICK HERE

SDSI 2023 Honorees

2023 Honorees

Ted Roth & Family - Visionaries of all things San Diego

Marco Thompson - SDSI Founder 2007

Bill Walton - Executive Chairman Since 2010

John Sarkisian - SDSI Community Service Award 2023

Bob Rief - Founding Board Member 2009

Brian Enge - Founding Board Member 2009

Dana Shertz - Founding Board Member 2009

Ludo Boinnard - Founding Board Member 2009

Mark Schmid - Founding Board Member 2009

Michael Brower - Founding Board Member 2009

Peter (PT) Townend - Founding Board Member 2009

Tony Finn - Founding Board Member 2009

Jason Femrite, Procopio - Member since 2008

Lisel Ferguson, Procopio - Member Since 2009

Bryan Pate, ElliptiGO - First SDSI Accelerator Graduate 2009

Marie & Bruce McFarland, American Wave Machines - Member Since 2011

Paul Wyandt, ZOIC - Member Since 2011

Kevin Dusi, Moss Adams - Member Since 2012

Dave Nash, Sun Diego Boardshops - Member Since 2012

Kevin Messey, UC San Diego Health Sports Medicine - Member since 2012

Scott Tilton and RJ Kraus, Hookit - Member since 2012

Steve Espino, Banner Bank - Member Since 2012

Kevin Sullivan, Wells Fargo Capital Finance - Member since 2013

BTX Global - Panama Post

Today, the canal sees an average of 31 transits per day, which is down from 32 this summer.  By February 1st, the number of daily transits will drop to just 18 per day if low rainfall persists.  Note that the statement to reduce number of daily transits to 18 on February 1st was NOT official and is only speculative at this point, based on the presumed continuation of current weather conditions. 

As of last week there were approximately 123 vessels awaiting transit through the canal (in both directions). This included container vessels, bulk vessels, fishing vessels, tankers, cruise vessels, and pleasure crafts.  Of these 123 vessels awaiting transit, just seven of them were container ships en route to the US from Asia.

Currently, container vessels which are using the Panama Canal from Asia to the US East and Gulf Coast ports are still not experiencing significant delays through the Canal. There are two main reasons for this –

  1. Liner operators are vigilant in making specific transit reservations, and have been able to consistently hit such reserved transit windows

  2. Liner operators pay among the highest in transit tolls to the Panama Canal Authority, ensuring their priority in passage through the locks

While today there are still no significant delays to container vessels from Asia as a result of the reduced number of daily transits, we cannot rule-out longer transits and delays if the number of passages continues to decrease in 2024.  However, we do not have enough insight at this time to make a prediction one way or another.  We are here to help - please reach out with any questions and/or if you would like to explore contingency options. 

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Time to Give! (November Newsletter)

A few years back on this date, I started the blog with the powerful words from Stand By Me. I felt they were relevant: our businesses were threatened, our way of life uprooted with Work from Home policies, banks were swamped with loan apps..it was a time for community like never before…I am sure you remember! Fast forward and most of the consumer product companies in our group surged upward with unprecedented demand, and times were unexpectedly good. Now we are on a different path trying to catch up with changed consumer behavior. Seems to me that community has been one of the common denominators in the roller coaster ride. Collectively we met the challenges and we will do so again. BUT…non-profits need support, be it charity or organizations like SDSI. It's a good time to think about your journey from “there to here” and support those who supported you. While it is unusual for a non-profit like SDSI to support a charity, we are solidly behind the Lucky Duck Foundation and its efforts to house the homeless tonight. Join us in support of LDF (click here), or another worthy cause, donate now, and make the season more joyful for more people.
-br

Procopio Sponsors SDSI's 'Views From the Bus" Podcast
SDSI is happy to announce Procopio as the official sponsor of our podcast Views from the Bus – Legends with Bob. Join our own Executive Director Bob Rief and his many distinguished guest in discussing their insights on business, innovation, leadership and more. Check out past episodes and look out for future ones, here. Thank you to Procopio for their endless support and commitment to the San Diego and the Sports, Active and Healthy Living Industry!


SDSI Annual Holiday Party Dec 12th 
It’s that time of year for the annual SDSI Holiday party! If you have not been here before, ask any of the 100-plus people who have been here in years past: it’s FUN! The more the merrier so if you’re interested in getting to know what the SDSI community is all about, and looking to connect with other business owners and entrepreneurs in the SAL industry, this is a not to be missed event. If you're interested in attending and learning more about SDSI reach out here

Shop Local This Holiday Season with SDSI's Member Discount Program
The Holiday season is approaching and there is no better way to support our local community than by shopping locally this Holiday Season. From Selk'bags, to Sunday Golf, Reef to Sun Bum, innovative products from up-and-coming brands, and more….the SDSI Member2Member Discount Program has got you covered! The program is for SDSI Members and Mentors only,reach out to get access now or if your company would like to be added to the list.

SDSI Welcomes New Member FIT4Mom
FIT4MOM stands as the premier fitness program designed exclusively for mothers across the United States, offering tailored fitness solutions that cater to every stage of motherhood. As a San Diego Startup, FIT4MOM believes in the San Diego active living style of bettering yourself as well as your community. To check out their fitness program and full story, click here

Bill Walton Visits the Rebuilding of Maui Ahead of the Maui Invitational
Ahead of this year's Maui Invitational, which has taken place for the past 35 years, Bill Walton visited the island of Maui to witness the aftermath of the devastating wildfires that took place this year. Bill also narrates a poetic tribute video to the community of Lahaina showcasing the after-effects but also its plans to be born again. For a behind-the-scenes look at the tournament and the story of Maui's recent tragedy, click here

TO READ THE REST OF THE NEWSLETTER CLICK HERE

Its Always Start Up Week at SDSI (October Newsletter)

Congrats to the City of Carlsbad and the North County EDC for presenting Startup Week in Carlsbad. It was an awesome event with well over 1000 attendees. We have noted in past times that the SDSI Accelerator was heavily populated when times look uncertain. The huge turnout at this event clearly demonstrates that entrepreneurism is alive and well in San Diego, and right here in our Accelerator, as well. We have now matriculated over 140 new companies, each of whom have enjoyed 80 to 100 hours of expert Mentoring. The results are amazing: 78% success rate, $91 Million in start up capital raised, 800 new jobs..35% of these Founders are women! This program is probably the best service offered to young companies or companies needing a pivot and senior advice. If you own or run a company in the Sport, Active, or Healthy Living space, or know a company who could benefit from these services, get in touch at our website. We want to help make your business dream come true.

-bob

SDSI Welcomes New Member Marsh McLennan Agency 
Marsh McLennan Agency (MMA) helps business owners with consequential tasks that they shouldn't handle on their own. Including business insurance, employee health & benefits, retirement, and private client insurance solutions to organizations and individuals. MMA also provides educational webinars, their next one being "2023 Year-end compliance review and forecast". You can look through the recordings of previous informational webinars on specialized solutions for your business here. To learn more about our newest member and how they could assist you click here

TO READ THE REST OF THE NEWSLETTER CLICK HERE

Give to Get (September Newsletter)

It's an old cliché, no doubt about it, but it's true. Giving without the expectation of getting is a virtue. For instance, Pat Kilkenny and his inspirational Lucky Duck Foundation is dedicated to helping homeless people find housing and safety tonight, not in 10 years. His personal commitment is admirable, free from any idea of personal gain, and a reminder that a principled life is the best life.
Generosity in business is rare. Last week 15 SDSI members made a “field trip” to Carmen Mirabella’s Fulex, a third party logistics company in Poway. 3PL’s provide warehousing and distribution services to a myriad of clients. We anticipated a tour of “how we do it,” and in fact, we did see why many companies are switching to 3PL's for fulfillment. But the tour came with a big surprise when one attendee asked “what's the ideal size client for Fulex?” Carmen responded, “we can handle about any mid-sized company here in San Diego, but what I love personally is helping new companies make a smart start. If they have minimum sales as a basis, we pride ourselves in helping young entrepreneurs get the basics of business right. Every time we help, and the client succeeds, all of us here at Fulex have the sense that we have helped make a dream come true for a young business. That’s is satisfying, that's what makes our day.” And that's what giving is all about, specially, in a business community. By the way, business is very good at Fulex. Thanks Carmen!

-bob

SDSI Views From the Bus - Ron Hadler, Red Door Interactive 
In today's episode of Views From the Bus, Bob gets to something on the top of all business minds, Artificial Intelligence (AI) with Ron Hadler of Red Door Interactive! Ron is the VP of Innovation for Red Door Interactive, one of San Diego's best full service agency. And our topic today is all about the brain in front of the change that's coming with Gen AI.  If you missed the previous presentation Ron did for our Ask the Expert series on Gen AI a few months ago, here's your second chance! Listen in here.

Breathwork, Meditation & Mindset session for Business Owners – RSVP Now!
Members join us on October 12th 8:30-9:30am for our next Disconnect to Reconnect, a breathwork, meditation and mindset session, for business owners. These quarterly virtual sessions are led by SDSI member Nora Virginia, Spiritual Coach & Business Strategist and are designed to help you unplug from the outside world to reconnect back to your personal power through so you can lead as the best version of your self. Please RSVP to save yourself a spot.

SDSI Partners with San Diego Startup Week and City of Carlsbad – RSVP Now!
Day one of San Diego Startup Week is Monday, October 23 and SDSI is partnering with the City of Carlsbad to celebrate some fascinating stories of brand growth within the Sports, Active and Health Living industry - all of which had their start right here in North County.  Join SDSI Members Brianna Powell, VP Marketing at prAna and Ronan Galen, Founder of Sunday Golf and our own Bob Rief for a discussion on Building the Brand and much more. Joe Kudla will close the evening sharing the Vuori story that ended in a $4B valuation. RSVP here to receive event registration when it goes live.  

TO READ THE REST OF THE NEWSLETTER CLICK HERE

2024: The Year of New Brands? (August Newsletter)

Change is upon us, I think we all agree. Consumer behavior has switched from products to services and travel, leaving traditional Big Brands high on inventory and very low on sales. Interconnectivity across the spectrum of the global population has made access to all brands possible. Ecomm sales as a percent of total retail is up substantially. Global distribution services have never been easier or more accessible. San Diego has traditionally been the boiling cauldron of entrepreneurism and new businesses...Rubio’s, Reef, Uggs, prAna and Vuori, Callaway and TaylorMade, Spy, HookIt, Sun Bum, Electra, Liquid Force, Events.com…all major market disruptors. And the market is ripe now for a repeat of creative new brand birthing. Is it possible Big Brands are “out” and small new brands are in? The barriers are down and opportunity is up. Have a friend poised to start a new business, but worried about timing or how to do it? We can help. http://www.sdsportinnovators.org/accelerator-program

SDSI Views From the Bus - Dana Rowley SDSI Accelerator 
In this episode, we meet Dana Rowley, a prominent figure in San Diego's business scene. Dana directs the SDSI Business Accelerator, which has help given rise to over 140 emerging brands in the city. If launching one brand is a challenge, imagine kickstarting 140 – a truly remarkable feat. This episode is tailor-made for young business founders standing at a crossroad. Whether you're try to figure out how to get to scale, you're faced with a major pivot, looking for help with strategy with marketing or organizational issues, or maybe need gateways into the financial community. Whatever the reason, entrepreneurs and young business founder take a listen here

SDSI Welcomes New Member VATIV Media 
We are happy to welcome VATIV Media to the SDSI member community. VATIV is a well known South California content marketing company specializing in Sport and Active lifestyle Brands. Connor O'Brien, Director of Marketing for VATIV says it best: “our focus is on authentic, compelling brands. We use our expertise to merge creativity with strategy, and tell compelling brand stories across the digital landscape.” Check out some of VATIV Media's amazing work here
 
SDSI Welcomes New Member Old Glory 
One of the biggest business topics in the SDSI community revolves around the necessity to begin “on shoring” manufacturing. “All the eggs in the China basket” has its risks. We have noted for years that Mexico can be the new China: its 16 hours closer and has rising capabilities. Last quarter Mexican imports exceeded China for the first time ever. If you are thinking on shoring, connect with Brandon Hearn, Managing Partner of Old Glory LLC, a California managed, Mexico based, manufacturing company that can help your business with manufacturing/engineering and supply chain/logistic services. Plastic injection, metal fabrication, textiles, custom glass, beverage cans, and other Mexico based supply chain solutions are to just name a few. To check out their full list of services, or to connect, click here.

Happy Hour September 14th - Thank you OUTFRONT!
As all native San Diegans know, our Summer is just beginning, as the marine layer recedes and balmy evenings ensue. So plan to join the SDSI Happy Hour, Thursday September 14th 5:00pm, at the SDSI HQ here in Solana Beach. It's open to everyone who is interested in bringing their company into our community. These events are true “mixers” with SDSI members, mentors and guests. Great networking, super fun as well! RSVP for the event here! A big thanks you to OUTFRONT Media for sponsoring this Happy Hour, for the tasty tacos, and cold drinks!

TO READ THE REST OF THE NEWSLETTER CLICK HERE

Really, Since the Industrial Revolution? (July Newsletter)

“The most impactful event for society since the industrial revolution?” “More significant to society than the wheel or electricity?”  The CEO of Google thinks so, as does Elon Musk and, actually, a cascading list of global big thinkers.
 
Well, SDSI is a business development community, so its hard to imagine that this up coming mega (Meta?) force will not impact businesses. Rather than fret, we engaged Reid Carr’s Red Door Interactive for some guidance about the immediate business applications for AI…the “demo” his team provided was amazing. In the course of an hour and half, John Farris and Ron Hadler created a brand for us, complete with research, brand name, logo, Catch phrase, packaging and a 30 second TV spot, music included. Was it real? I forgot it was an exercise and caught myself preparing for an Amazon search!
 
The message was clear: AI is here today. It has some seriously dangerous aspects to it, but it also is an amazing business tool. it’s here rightnow, and it's a game changer. Elsewhere in the newsletter is a link for SDSI members to access the video of the presentation. Check it out. If you are not an SDSI member, we welcome new members from all businesses located in the Sport, Active and Healthy living space!
- bob


SDSI Views From the Bus - Wes Horbatuck, Driftline 

In today's episode of Views From the Bus, Bob sits down with Driftline's Co-founder, Wes HorbatuckDriftline have a patented board shorts called Drifties, which have a specialized inner liner made out of wetsuit material, connected to a stylish outer boardshort shell. To hear Wes's story and journey with Driftline, listen here

SDSI Ask the Expert: “See you at the office?”  Maybe not!

Attract, Train and Retain, has been the HR mantra for years, but its probably the single biggest business challenge today. Work from Home, work from office, Flex time, tight labor pool…what to do? Join SDSI and Insperity on August 8, 8:30-9:30am PST for our next VIRTUAL Ask the Expertsession and gain tools and tips to help you prioritize your people, attract top talent and identify signs of employee satisfaction.  Mike Casler, District Manager of Insperity will cover all this and more, to help you optimize the ever changing and complex landscape of HR.  Additional Details and RSVP HERE - Attendance is limited. A Big Thank you to Kevin Sullivan and Wells Fargo Capital Finance for Sponsoring the Ask the Expert Series and their endless support of entrepreneurship.
 
TO READ THE REST OF THE NEWSLETTER CLICK HERE

Summer…None too soon! (June Newsletter)

Summer…None too soon!
May Gray, June Gloom...all cliches apply, but there is no doubt that June 21 usually brings sunshine on our longest day and a real kickoff for the San Diego Lifestyle community. We saw it first hand at the mixer last week when a VERY large turn out of local companies all converged on our quarterly Happy Hour…nearly 100 entrepreneurs, small and large company execs, Mentors, all here to celebrate as a community. Many thanks to Procopio Law for sponsoring the event and for the steadfast support of local entrepreneurism. Speaking of Sponsorship, a big tip of the hat to Tsai Sports for the amazing Worlds Lacrosse Championship on going ...finals July 1 at Snapdragon. Imagine, 30 teams all from different countries. Fantastic, join us for the fun!
Happy Summer All.
bob
 
SDSI Welcomes New Member Bubs Naturals 
"BUBS Naturals was founded in 2017 after a perfect confluence of events. The national tragedy of a best friend, eventually leading to a morning coffee meeting of Sean and TJ looking to make a difference, preserve a legacy, and have some laughs along the way. The BUBS namesake derives from Glen ‘BUB’ Doherty, who was heroically killed in Benghazi, Libya in 2012. In addition to remembering Glen for the patriot he is, the BUBS ethos centers around the passionate and adventure seeking life that Glen lived. Woven into the DNA of BUBS Naturals is that of professional athletes, top performers, rabble-rousers, and Navy SEALs. Through that, our goal is to exceed your expectations in everything we do, starting with our Collagen and MCT Oil Powder backed by scientific research and discovery; an endless pursuit to find the Fountain of Youth.” For more info visitwww.bubsnaturals.com

SDSI Welcomes New Member Sea Trees/ Sustainable Surf 
SeaTrees is a program of the 501c3 non-profit of Sustainable Surf that plants, protects, and restores blue carbon coastal ecosystems around the world to reverse climate change. We develop coastal restoration projects, also known as blue carbon projects, across five water ecosystem types. SeaTrees funds this work through donations from brands and individuals who are committed to reversing climate change and creating sustainable livelihoods for local communities. To date this support has helped plant over 3 million sea trees and propelled us towards our goal of supporting 100 blue carbon projects by 2030. Our brand partnerships range across a vast array of categories and include SDSI members Beachly, Isle Surf & SUP, Parkit, and Surftech. For more information visit www.sea-trees.org/pages/brand-opportunities.

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Memorial Day! (May Newsletter)

Memorial Day
Before we all pack up for a long weekend with friends and family, lets hit the “pause button” and reflect on the real purpose of Memorial Day, which is to honor the sacrifices of fallen service men and women who put their lives on the line for our nation, for us, for our children and grandchildren. In these challenging times, it will benefit all of us to reflect on their values, their courage and the long lasting impact they had on our Nation. These are trying times. Lets step up and play an individually courageous and high minded role as citizens to make sure their sacrifices are reflected in our immediate future. And to our veterans, a solid “thank you” in deep appreciation for all you have done. 
Missing my dad today, a 3 war navy aviator, and a patriot.
- bob

The Luckiest Guy in the World
ESPN is releasing their latest 30 for 30 on our very own Mr. Bill Walton, the series will be called “The Luckiest Guy in the World”, which if you know Bill just brings a smile to your face. The series premieres on the streaming service Peacock, on Tuesday June 6 at 5 p.m. PT (Episodes 1 & 2) and Tuesday, June 13 at 5 p.m. (Episodes 3 & 4), episodes be made available on ESPN+ immediately after its premiere. The series will feature NBA legends, players and coaches to share their experiences of Bill through the years. For the full press release click here.

SDSI Happy Hour June 15, SDSI Offices 
Join SDSI for our quarterly Happy Hour, Sponsored by Procopio on June 15, 5pm at the SDSI HQ in Solana Beach. Reconnect with the SDSI community members or if this is your first SDSI event, it’s a great chance to get to know the other business owners, executives and entrepreneurs that are building the Sports, Active, Health & Wellness Industry. It’s indoor/outdoor, so be prepared. Feel free to bring a guest who may be interested in learning more about the SDSI community. The more the merrier! RSVP HERE.

Nora Virginia - SDSI Disconnect to Connect Session 
Members join us at Disconnect to Reconnect on Thursday, June 8th at 9:00am PT. This virtual session is designed to help you unplug from the outside world to reconnect back to your personal power through breathwork, meditation, and journaling. This event will be led by Nora Virginia, Spiritual Coach & Business Strategist. Please RSVP to save yourself a spot.

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NEW FORMAT, NEW NEWSLETTER: Authenticiy... (April, 2023 Newsletter)

Authenticiy...
Authenticity is a powerful word, loaded with implications. It's a word often associated with consumer Brands. Creators love the word, marketers shout it. Critics wield it like a sword. But most of us have an innate sense about what authenticity is, and what it is not.  This week I saw an interesting new definition of “authenticity” when we convened our monthly SDSI Board meeting and embarked upon an examination of our business sector’s post covid “learnings.” The array of companies was wide…several Billion dollars in size to the far opposite. Many execs, big to little, outlined their “misread” of the 2023 consumer swing that has led to the nearly historic high inventories we have today It was electric and sobering, and cathartic. By the end of the meeting it was evident that a business community that can be this forthright in sharing decision making deserves the title “Authentic.”  Parenthetically, we all went home plenty smarter as well!
- b

SDSI Welcomes New Member OUTFRONT Media 
Hello SDSI, we are OUTFRONT, in name and in nature. As one of North America’s most innovative media companies, we leverage the power of creative excellence, unbeatable locations, and smart audience data to change the game for advertisers. Our media powers brands to break through, be relevant, and connect with audiences like never before. As a top provider of out-of-home advertising, we offer a wide range of traditional and digital options, including billboards, street furniture, transit advertising, and more. We are deeply integrated into the fabric of our communities, and trusted by millions who engage with our media daily, driving a strong relationship between brands and audiences. 

SDSI Member 2 Member Discount 
With Summer finally starting to break through, we want to make sure all of our SDSI Members have everything they need for the year! With our Member 2 Member discount program you can shop well known brands like Reef, SunBum, Sun Diego, 100%, and ElliptiGO and exciting up and coming brands as well! To receive discount codes for all companies you must be an SDSI member! Reach out to get the codes!
 

Special SDSI thanks to JR and the Stak Group for stepping up to sponsor the monthly newsletter. If your company needs Digital Marketing, Custom Event Activation, or Visual Storytelling click here.  -Bob

TO READ THE FULL NEWSLETTER CLICK HERE